Supporting Venues Across the Cotswolds...

We support businesses unlock the commercial potential of their spaces by turning underused venues into thriving event destinations.

Whether you’re an office, gallery, boutique, showroom, school or unique venue, we act as your outsourced events and commercial partner - creating new revenue opportunities without adding to your workload.

From sourcing event organisers and corporate clients to managing partnerships and bookings, we connect your space with the right experiences to maximise its value.

Our approach goes beyond filling a calendar. We curate events that attract the right audiences, increase brand visibility, build partnerships and deliver long-term commercial value.

At Potterton’s of the Cotswolds, we handle the strategy, sales and coordination, so you can focus on your business while your space works harder for you.

“Your Venues Revenue Partner”

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The Market Garden

A dedicated sales and business development service designed to increase your venue’s visibility, enquiries and bookings.

  • Sales strategy & forecasting — tailored sales planning, commercial advice and regular forecasting to identify opportunities and drive growth.

  • Dedicated sales support — we actively promote your venue to corporates, PAs & EAs, family offices, event agencies, HNWIs and our wider network.

  • Business development & partnerships — we identify new opportunities, build relationships and make relevant introductions to potential clients and partners.

  • Content creation — professional photography, videography and drone fly-over content to showcase your venue and strengthen your sales proposition.

  • Professional sales assets — creation of a dedicated events page, event packages and inclusion within The Market Garden brochure.

  • Third-party platforms — management and optimisation of relevant booking platforms and premium listings to maximise visibility and capture enquiries.

  • Ongoing promotion — your venue is actively promoted through our networks, partners and relevant commercial opportunities.

  • Monthly sales meetings — regular reviews of enquiries, pipeline, bookings, promotional activity and opportunities for growth.

  • Quarterly venue visits — on-site reviews to identify new booking opportunities, event concepts, partnerships and promotional opportunities.

  • Growth & Exposure — an ongoing commercial focus on generating more visibility, stronger relationships and ultimately more business for your venue.

Perfect for venues that want dedicated sales, business development and marketing support without the commitment of full event management.

The Manor House

Our most comprehensive package, combining sales, business development, marketing and full event management to actively grow your venue and maximise its event potential.

Everything from The Market Garden, plus:

  • Full event management — from initial enquiry and planning through to event delivery, follow-up and post-event insights.

  • Dedicated sales support — proactive outreach to local businesses, corporates, partners and key contacts to generate private, corporate and high-value bookings.

  • Monthly consultancy — regular strategy sessions covering sales, promotions, upcoming opportunities, creative ideas and ways to increase revenue.

  • Seasonal campaigns & promotions — tailored campaigns designed to create reasons to book and keep your calendar active throughout the year.

  • Premium editorial exposure — a full feature in The Green Book, positioning your venue as a leading Cotswolds destination.

  • On-site optimisation — regular reviews of your space, offering, menus and event potential to identify opportunities to improve bookings, revenue and the guest experience.

  • Brand storytelling & content — professional photography, videography and compelling marketing copy that brings your venue to life and makes it easier to sell.

  • Priority positioning — prominent placement across our promotional materials, communications and relevant opportunities, ensuring your venue remains front of mind.

  • End-to-end commercial support — we work as an extension of your team, bringing together sales, marketing, partnerships and event delivery to turn opportunities into bookings.

Full-Service Growth

Designed for hospitality venues that want more than exposure — a hands-on partner actively involved in generating, developing and delivering business.

Ideal for venues looking for consistent sales activity, premium exposure, strategic support and full event management, with a focus on building a stronger pipeline and generating higher-value bookings.

Full Events. Sales. Development. Growth.

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